Our Commitment to Your Privacy


When someone calls us, it’s usually not on a good day. There’s water in the basement. Smoke in the walls. A roof torn open after a storm. You’re trusting us with access to your home, your business, and often your personal information during a stressful moment. We take that seriously.


This Privacy Policy explains how Apex Restoration & Mitigation Inc. collects, uses, protects, and shares your information when you interact with our website, call our office, or hire us for restoration services.


By using our website or services, you agree to the practices described here.




Information We Collect


We collect only what we need to serve you properly.



1. Information You Provide Directly


When you fill out a contact form, request emergency service, or speak with our team, we may collect:


Full name

Email address

Phone number

Property address

Insurance carrier and claim number

Photos or documentation related to damage

Any other information you choose to provide


If you move forward with services, we may also collect billing details and signed authorization forms.



2. Information Collected Automatically


When you visit our website, certain data may be collected automatically, including:


IP address

Browser type

Device type

Pages visited

Time spent on the site


This information helps us improve website performance and user experience.



3. Insurance & Project Documentation


Because we work closely with insurance carriers and adjusters, we may collect and generate documentation such as:


Moisture readings

Photo reports

Xactimate estimates

Invoices

Project notes

Warranty records


This documentation is used strictly for project execution, compliance, and insurance coordination.




How We Use Your Information


We use your information to:


Respond to emergency service requests

Provide inspections and estimates

Coordinate with insurance carriers and adjusters

Perform restoration and reconstruction services

Issue invoices and process payments

Provide warranty documentation

Improve our operations and customer experience

Comply with legal or regulatory requirements


We do not sell your personal information. Ever.




How We Share Information


We only share information when necessary to complete your project or comply with the law. This may include:


Insurance companies and adjusters

Third-party subcontractors working under Apex supervision

Equipment rental or specialty service providers

Payment processors

Legal authorities when required


All subcontractors and partners are expected to maintain professional confidentiality standards.




Data Security


We implement reasonable administrative, technical, and physical safeguards to protect your information from unauthorized access, misuse, or disclosure.


That includes secure storage of digital documentation, restricted internal access to client files, and structured documentation protocols.


No system is completely immune from risk, but we take practical and proactive steps to protect your data.




Cookies & Tracking Technologies


Our website may use cookies and similar technologies to:


Improve site functionality

Analyze traffic patterns

Support marketing efforts


You can disable cookies through your browser settings if you prefer.




Data Retention


We retain project documentation and related records for as long as necessary to:


Fulfill contractual obligations

Support warranty periods

Comply with insurance and legal requirements


Retention timelines may vary depending on project scope and regulatory guidelines.




Your Rights


Depending on your location, you may have the right to:


Request access to your personal information

Request correction of inaccurate information

Request deletion where legally permissible

Opt out of marketing communications


To make a request, contact us using the information below.




Third-Party Links


Our website may contain links to third-party websites. We are not responsible for the privacy practices or content of those sites.




Children’s Privacy


Our services are intended for property owners and businesses. We do not knowingly collect information from children under 13.




Changes to This Policy


We may update this Privacy Policy from time to time. Updates will be posted on this page with a revised effective date.




Contact Us


If you have questions about this Privacy Policy or how your information is handled, please contact:


Apex Restoration & Mitigation Inc.

Email: michael@apex-restoration.com

Phone: +1 (810) 272-8820

Service Area: Genesee County and surrounding areas


Our mission is restoring property and peace of mind. Protecting your information is part of that promise.